Packaging design is not only part of the production process, but also an important part of consumption. When the consumer purchases the product, it also pays for the packaging of the product, and finally consumes the packaging of the product. In addition to consuming the product itself, consumers also consume its packaging design, display design, advertising design, etc., and the cost of these designs will ultimately be included in the price of the goods. Every consumer consumes multiple forms of design at the same time. Therefore, it is of great strategic significance to refer to packaging design to the level of marketing communication. We provide you with one-stop packaging products such as food packaging, industrial packaging, heavy packaging, cosmetic packaging, etc., more products please click www.jtdplasticpackaging.com
The highest level of packaging design is the creation of brand symbols. The brand symbol should be a unique identification system. Brand symbols can make consumers form a cognitive habit. When they see the style, they see the element, and when they see the word, they habitually associate with it. Kind of the value. Habit is one of the most labor-saving behaviors. Let consumers form cognitive habits, which is the most popular spread. Good packaging design gives consumers the feeling that they are alive and there is no suspicion of old-fashioned and stagnation. Therefore, when designing packaging design, designers must inject vitality, dynamic, volume and depth into their designs, attracting attention from consumers. Let consumers recognize. How to use abstract patterns to draw text to show the artistic contagion of packaging design?
1, Protect the product so that the product will not be damaged, lost or deteriorated during storage, transportation, and sales.
2, Wearing fashion clothes, The good packaging is like a girl wearing beautiful clothes, It could attract the consumer to know it then buy it, then buy it repeatedly.
3, Vitality, when designing the plastic packaging bags, let it become alive, This is to draw the energy of expansion and extension in the natural shape, and inventively apply it to design the pattern.
4, If you want to make the design dynamic, designers use the “mutation” method. This method can constitute a visual-spatial transformation, which constitutes the “moving composition”, the hand curve and the transformation of the body in the space. Turtles have a dynamic result.
5, The sense of volume, in the design of volume sense, the designer must deal with the shape of the consistent volume to express the divergence of the mind and suggestion, in the practice design, the use of partial reduction, addition, flip, pressure The results are very illusory.
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